Privacy policy

Privacy Policy

This Privacy Policy explains how Luckybay Inc (“Amurx”, “we”, “us”) collects, uses, and shares information when you visit or purchase from amurx.com. Address: 51 West 33rd Street, New York, NY 10001, USA.

Information We Collect

  • Contact details: name, email, billing and shipping address, phone number.
  • Order & payment details: products purchased, order number, transaction information (payments are processed by third-party providers; we do not store full card numbers).
  • Technical data: IP address, device and browser type, pages viewed, referral/UTM data.
  • Cookies & similar technologies that remember preferences and help measure performance/marketing.

Sources of Information

  • Directly from you during checkout, account creation, customer support.
  • Automatically via cookies, pixels, and logs when you browse our site.
  • From service providers (e.g., payment processors, fraud prevention, analytics) that support our services.

How We Use Information

  • Process and fulfill orders, shipping, returns, and customer support.
  • Operate, secure, and improve our website, products, and services.
  • Prevent fraud, enforce our terms, and comply with legal/Tax requirements.
  • Send service messages (order updates). Marketing emails are sent only if you opt in and can be unsubscribed at any time.

Sharing of Information

We share personal information with service providers that help us run our business, such as payment processors, shipping carriers/3PLs, email and customer-support platforms, and analytics providers. We do not sell personal information for money. If we use advertising cookies that may constitute “sharing” for cross-context behavioral advertising under U.S. state laws, you may opt out using the link below.

  • Service providers under contract and only for the services they perform.
  • Analytics/advertising partners (if enabled on our site); see Cookies section and opt-out options.
  • Legal, safety, or business transfers (e.g., compliance with law, protection of rights, or a merger/acquisition).

Cookies & Tracking

We use cookies/pixels to operate the site, remember preferences, measure performance, and (if enabled) deliver relevant ads. You can manage cookies in your browser. To change site-level preferences, use Cookie Preferences. To opt out of sale/share for advertising, use Do Not Sell or Share My Personal Information.

Retention

We retain personal information for as long as needed for the purposes above. Typical periods: order/transaction records are kept up to 7 years for tax and accounting; customer support communications are kept as long as needed to resolve your inquiry and for quality and legal purposes.

Your Choices & Rights

  • Unsubscribe from marketing emails via the footer link of any message.
  • Request access, correction, or deletion of your personal information by emailing support@amurx.com.
  • U.S. State privacy (e.g., CA/VA/CO/CT): you may request to know/delete/correct your data and opt out of the sale/share of personal information via the links above. We will verify your request and respond within required timeframes.
  • EU/UK: our legal bases include performance of a contract (order processing), legitimate interests (site security, fraud prevention), and consent (marketing cookies/emails). You may object to processing based on legitimate interests.
  • We will not discriminate against you for exercising your privacy rights.

Children

Our site is not directed to children under 13. If we learn we collected such information, we will delete it.

International Transfers

We process information in the United States. Where required, appropriate safeguards (such as standard contractual clauses) are used for transfers from the EU/UK.

Data Security

We employ technical and organizational measures to protect personal information; however, no method of transmission or storage is 100% secure.

Updates to This Policy

We may update this Privacy Policy from time to time. Changes will be posted here with a new “Last updated” date.

Contact Us

Email: support@amurx.com
Mail: Luckybay Inc, 51 West 33rd Street, New York, NY 10001, USA

Last updated: 2025-09-23